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The Case for a Loss-Based Polymarket Airdrop

Key Findings

A recent study found that the top 1% of Polymarket users capture 84% of all trading profits, mostly at the expense of casual traders. The authors concluded that “the informational benefits of prediction markets come at a cost to unsophisticated participants.”

Polymarket fully capitalizes on this, using prediction accuracy as the platform’s main selling point. They describe themselves as the best source of real-time event probabilities and recently launched a portal that helps journalists embed Polymarket odds directly into their articles.

The wisdom of the crowd is real, but the problem is that it is funded by the losses of the crowd.

In October 2025, Polymarket CMO Matthew Modabber announced that the platform is preparing for an airdrop: “There will be a token, there will be an airdrop.” Polymarket has not published an exact TGE date, official eligibility criteria, or allocation percentages.

Ahead of the airdrop, many groups of “farmers” started wash trading to meet the presumed airdrop criteria.

Shortly after the announcement, a study by Columbia Business School found that roughly 25% of all Polymarket trading volume shows signs of artificial activity. Co-author Allen Sirolly told Decrypt: “It is possibly related to airdrop farming.”

Farmers are optimizing for every metric they believe might determine eligibility: trading volume, liquidity provision, number of markets traded, active days, and even UMA staking.

The Columbia study notes that any “potential future airdrop should be designed to exclude such activities” because airdrop farmers contribute neither liquidity nor information to the prediction market.

Most Airdrops End With a Rug Pull Chart

According to a Keyrock report, 88% of airdropped tokens lose value within three months of launch, and most DeFi tokens lose 60–90% of their launch price as farmers exit their positions.

Tweet by Andrey Sergeenkov polling Polymarket users: Once you get the airdrop, are you holding or selling? Reply: I will sell a big part.

A study by Messias and Yaish found that up to 65.75% of tokens were sold shortly after an airdrop, and the primary beneficiaries were farmers, described as “highly skilled users who employ sophisticated tactics to increase the share of tokens that they receive.”

For example, the ETHFI (Ether.fi) airdrop in March 2024. The token launched at $4.13 and dropped 25% within hours as farmers claimed and immediately sold their allocations.

ETHFI price after airdrop

Daily close price, March 2024 – April 2026

Another example is STRK (Starknet), which launched at $7.41 in February 2024 and dropped to $1.87 shortly after. Before the airdrop, Yearn.finance developer Banteg warned that over 700,000 wallets of the 1.3 million eligible for STRK were linked to accounts controlled by airdrop hunters.

STRK price after airdrop

Daily close price, February 2024 – April 2026

If Polymarket follows the same playbook, it would repeat the fate of most airdrops and deal a serious blow to Polymarket’s reputation in an already challenging regulatory environment. Polymarket is banned in 34 countries, facing lawsuits in at least 11 US states, and the CFTC is actively seeking public comment on whether prediction markets serve the public interest.

Update, June 2026: Since this article was first published in April 2026, Polymarket has taken additional credibility hits. In early June, Polymarket rewrote the resolution rules of a $175 million MicroStrategy market more than ten hours after the market’s deadline. When outcomes are contested, the decision is made by anonymous third-party voters who often hold positions in those markets and have direct financial incentive to influence the result. On June 21, a Wall Street Journal investigation found that Polymarket had paid social media creators to film staged winning bets on near-perfect copies of its website.

There is Another Way

Whatever the airdrop criteria may be, I propose that the Polymarket team use this information vacuum around the terms to reconsider them.

Specifically, I propose airdropping the token only to those who lost money on Polymarket, proportional to their losses.

This metric is impossible to farm or fake, and certainly could not have been predicted.

It’s a kind way of saying thank you to the people whose losses make Polymarket’s intelligence possible.

The behavior of grateful users who unexpectedly receive compensation for their losses will be very different from that of farmers who deliberately exploit the platform for a one-time gain. Users who feel recognized are more likely to hold and stay.

And in light of the credibility hits above, Polymarket needs such a move more than ever. A loss-based airdrop directly addresses the very concerns now being raised about the platform: wash trading, market manipulation, and whether prediction markets serve the public interest.

Right now, the Polymarket team has a chance to turn the airdrop from a typically doomed endeavor into a strategic PR and regulatory move.

A Competitor’s Airdrop Could Take Polymarket’s Best Users

To competitors of Polymarket, here is an opportunity worth considering.

Every trade on Polymarket settles on Polygon in fully public form. You can compute the net loss of every Polymarket user from onchain data and airdrop your own token to those traders, proportional to what they lost. The most valuable migrating group, experienced users who have already lost money on a competing platform, is reachable today.

Vampire attacks of this kind have a track record. SushiSwap pulled over $1 billion in liquidity away from Uniswap within weeks of launching with token rewards to Uniswap’s liquidity providers in 2020. Blur overtook OpenSea in NFT trading volume within weeks of airdropping OpenSea’s traders in 2023. The mechanism works because experienced users already understand the product and have skin in the game from a competitor.

Whoever moves first with a loss-based airdrop targeting that group inherits the distribution.

FAQ

Can’t farmers manufacture losses by wash trading between their own wallets?

No. The snapshot I propose is retrospective, taken at a past cutoff that was never announced, so there was no date to farm toward. Wash trading also nets out, because one wallet’s loss is another wallet’s gain, so realized PnL clustered across linked wallets cancels self-dealing to zero before fees. The only residual is someone who wash-traded across deliberately unlinked wallets before the secret cutoff, which meant acting blind on an unknown date and still paying fees on every trade, so the leak is small and never worth pursuing.

Doesn’t paying losers reward reckless gambling and invite more of it?

What I propose is a one-time retrospective payout, not a standing policy, so it sets no incentive for future bets. Even a user who expects a repeat gains nothing by losing on purpose, because the payout is by construction smaller than the loss itself. And since the snapshot is unannounced and already in the past, there is nothing to plan around, and repeating it predictably would destroy that property anyway.

Why reward losers instead of the sharp traders who make the odds accurate?

The losing side is what funds the rest of the system. Sharps only profit because someone takes the other side, and platform fees scale with the volume the crowd brings. Retaining that losing flow therefore retains the sharps automatically, since it is the only thing they can profit from. Profit already keeps them here, and the losing traders are the ones with every reason to leave, which is why retention is best aimed at them.

Isn’t this unfair to winning traders who took the same risk?

The airdrop I propose would take nothing from winners. They would keep every dollar of profit, and that profit is their reward for being right, so no one is penalized for winning. The tokens would be newly issued, not paid out of the winners’ pockets, so recognizing the losing side would cost the winners nothing. It would simply go to the people whose bets make the odds accurate and who walked away with nothing.

Why not just airdrop to everyone active on the platform?

Paying every active user is the volume and liquidity model farmers are already gaming, and it would pay the winners a second time on top of their profits. Targeting losses is the one metric that cannot be farmed, and it would send the tokens to the people who funded the system and got nothing back. Active winners are already compensated, so the budget would do more good aimed at the group with every reason to leave.

Won’t recipients just dump the token?

The dumping everyone cites comes overwhelmingly from mercenary farmers who acquired tokens specifically to sell, and a retrospective snapshot excludes exactly that population. What remains is ordinary profit-taking by people who never asked for the tokens, which is smaller and has never been measured on a compensated, non-farmer base. So the honest claim is that the largest documented source of selling is gone, and whether recipients hold is an open question rather than a known failure mode.

Doesn’t compensating losers make Polymarket look like gambling and raise legal risk?

A one-time rebate does not change how the underlying product is classified, because that question turns on the nature of the contracts, not on whether money is returned afterward. Regulated brokers and licensed casinos both rebate part of what users lose without becoming something else. The real questions, securities treatment and taxes, attach to airdrops in general rather than to this design in particular. If anything the optics run toward consumer protection, the opposite of the worry. None of this is legal advice.

Wouldn’t the token budget be better spent rewarding the behavior you want, not past losses?

The design is retrospective on purpose. The goal is to retain the active paying base and reset the platform’s public and regulatory standing, rather than to shape future behavior. The recipients are the most active users, not a fringe, so this spends the budget on the highest-value group to keep. Any program that instead pays for future behavior reintroduces the exact farmable metrics this proposal exists to remove.

How would a loss be defined?

As net realized PnL per wallet at the snapshot, clustered across linked addresses. Polymarket already computes this for every account, so the proposal adds no new or gameable metric.

About the author

Andrey Sergeenkov is an independent researcher covering crypto markets, prediction markets, and onchain security, and winner of the 2026 ACJR Best Crypto Op-Ed Award. His work has been published in Forbes, CoinDesk, Blockworks, and Cointelegraph, cited in 74 academic publications across 20+ countries (including journals from Elsevier, Taylor & Francis, Springer, and Oxford University Press) and policy work at the World Economic Forum and Cato Institute, and covered by outlets including Decrypt, The Defiant, DL News, and Protos. Full citation list · media coverage.